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  • Authors: Kate Dixon
  • Authors: Nidhi Sharma
  • Authors: Rob Brydon
  • Authors: Robert Levine

"An engaging, highly readable survey of the sophisticated methods of persuasion we encounter in various situations. From television to telemarketing and from self-deception to suicide cults, Levine takes a hard look at all the ways we attempt to persuade each other--and how and why they work (or don't). . . . The next time you wonder what possessed you to pay $50 for a medallion commemorating the series finale of Friends, you'll know where to turn."

Price ₹1,600.00

Are you running your business, or is your business running you?Too many consultants, freelancers, coaches, and service providers rely on gut feelings and the rumor mill to make pricing and terms decisions for their businesses. If that’s you, then you already know those strategies don’t work – they can prevent you from earning what you’re worth, keep you up at night, and may even get you into situations that can threaten the health of your business.

Price ₹1,100.00

Conquer your fear of salary negotiation with Pay Up! Unlocking Insider Secrets of Salary Negotiation by Kate Dixon. This essential guide demystifies the entire negotiation process, offering a roadmap to confident and effective salary discussions. Dixon, a seasoned salary negotiation coach and expert in designing pay programs for corporate giants like Nike, Intel, and American Express, shares her wealth of knowledge in a conversational and accessible style. Inside, you'll find indispensable tips

Price ₹1,200.00