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  • Authors: Arun Kumar
  • Authors: J.Ross
  • Authors: Kate Dixon
  • Authors: Philip Kotler
  • Authors: S. S. Rawat
  • Authors: Swami Mukundananda

Philip Kotler (Chicago, IL) is the father of modern marketing and the S. C. Johnson and Son Distinguished Professor of International Marketing at Northwestern University's Kellogg Graduate School of Management, one of the definitive marketing programs in the world. Kotler is the author of twenty books and a consultant to nonprofit organizations and leading corporations such as IBM, General Electric, Bank of America, and AT&T.

Price ₹200.00

Are you running your business, or is your business running you?Too many consultants, freelancers, coaches, and service providers rely on gut feelings and the rumor mill to make pricing and terms decisions for their businesses. If that’s you, then you already know those strategies don’t work – they can prevent you from earning what you’re worth, keep you up at night, and may even get you into situations that can threaten the health of your business.

Price ₹1,100.00

Conquer your fear of salary negotiation with Pay Up! Unlocking Insider Secrets of Salary Negotiation by Kate Dixon. This essential guide demystifies the entire negotiation process, offering a roadmap to confident and effective salary discussions. Dixon, a seasoned salary negotiation coach and expert in designing pay programs for corporate giants like Nike, Intel, and American Express, shares her wealth of knowledge in a conversational and accessible style. Inside, you'll find indispensable tips

Price ₹1,200.00
Questions You Always Wanted to Ask is your easy access to knowledge that would otherwise be gained by sifting through endless piles of information, wading through much confusion, or learning from the ‘school of hard knocks’. Ask Swamiji and find your way to a purposeful, successful and effective life.
Price ₹190.00

This innovative guide shows how the business analyst role can be executed in collaboration with the project or program manager role to produce higher quality products, requirements, and success rates, with solutions that deliver business value and products and services that better satisfy stakeholder needs

Price ₹599.00