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  • Type: Paper Book
  • Authors: Daniel Kahneman
  • Authors: Daniel Kahneman
  • Authors: Richard Koch
  • Authors: Rupa Pandit
  • Authors: Rupa Pandit

'There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Thinking, Fast and Slow' Financial Times

Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical), and gives you practical techniques for slower, smarter thinking. It will enable to you make better decisions at work, at home, and in everything you do.

Price ₹450.00

This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical), and gives you practical techniques for slower, smarter thinking. It will enable to you make better decisions at work, at home, and in everything you do.

Price ₹350.00

Koch outlines how with the 80/20 Principle we can achieve much more with much less effort, time and resources simply by concentrating on the all important 20 percent thus controlling events instead of being controlled by them and with several times the results.

Price ₹300.00