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  • Authors: Jonah Berger
  • Authors: Julie MacNeil 
  • Authors: krisha
  • Authors: krisha
  • Authors: Rajiv Vijay
  • Authors: Robert Levine
  • Authors: Sambaiah Sammeta

In Contagious, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos.

Price ₹149.00

"An engaging, highly readable survey of the sophisticated methods of persuasion we encounter in various situations. From television to telemarketing and from self-deception to suicide cults, Levine takes a hard look at all the ways we attempt to persuade each other--and how and why they work (or don't). . . . The next time you wonder what possessed you to pay $50 for a medallion commemorating the series finale of Friends, you'll know where to turn."

Price ₹1,600.00

julie MacNeil is 6'4", and although she is neither a WNBA athlete nor a famous model, she has a remarkable story to tell. As an adopted child, she always wondered about the parents who gave her up

Price ₹1,000.00

This book is dedicated solely to demonstrate upgrading Oracle Databases to 19c by using AutoUpgrade tool. It has a very good explanation about different AutoUpgrade processing modes (Analyze, Fixup, Deploy, and Upgrade) and various stages that the AutoUpgrade job runs while performing database upgrade.

Price ₹849.00