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  • Authors: Elsie Benedict
  • Authors: J.P. Vaswani
  • Authors: K.R. Botkar
  • Authors: Philip Kotler

Philip Kotler (Chicago, IL) is the father of modern marketing and the S. C. Johnson and Son Distinguished Professor of International Marketing at Northwestern University's Kellogg Graduate School of Management, one of the definitive marketing programs in the world. Kotler is the author of twenty books and a consultant to nonprofit organizations and leading corporations such as IBM, General Electric, Bank of America, and AT&T.

Price ₹200.00

Elsie, was on the cutting edge of human analysis and applauded for her cunning observations. A great read, with some aspects still applicable and helpful to analyzing people on site in our modern world. "

What Newspapers Have Said About Elsie Benedict and Her Work "Over fifty thousand people heard Elsie Lincoln Benedict at the City Auditorium during her six weeks lecture engagement in Milwaukee."-Milwaukee Leader, April 2, 1921. 

Price ₹990.00