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  • Authors: Eric Jorgenson 
  • Authors: Jonah Berger
  • Authors: Paul Morris
  • Authors: Shekhar Chandra Joshi
  • Authors: Shekhar Chandra Joshi
  • Authors: Shekhar Chandra Joshi

In Contagious, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos.

Price ₹149.00

This easy self-help guide will aid you to implement impactful social-psychological techniques which go beyond mere words and gain intimate access and understanding to what the people around you are really thinking! You will understand what is causing people to say what they are saying, and more importantly, you'll understand what they mean but don't say!

Price ₹1,100.00