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  • Authors: Dr Anand Nayyar
  • Authors: Jan Yager
  • Authors: Robert Levine
  • Authors: Sarika Amani

"An engaging, highly readable survey of the sophisticated methods of persuasion we encounter in various situations. From television to telemarketing and from self-deception to suicide cults, Levine takes a hard look at all the ways we attempt to persuade each other--and how and why they work (or don't). . . . The next time you wonder what possessed you to pay $50 for a medallion commemorating the series finale of Friends, you'll know where to turn."

Price ₹1,600.00

This book is a collection of thoughts that will provide you with constant companionship, telling you that you are not alone in this journey, and a constant guide when you feel disheartened and lost. This book is not a promise but an effort that might make your journey pleasurable and smooth.

Price ₹290.00

The book primarily aims to present testing concepts, principles, practices, methods cum approaches used in practice. The book will help the readers to learn and detect faults in software before delivering it to the end user. The book is a judicious mix of software testing concepts, principles, methodologies, and tools to undertake a professional course in software testing. The book will be a useful resource for students, academicians, industry experts, and software architects to learn artefacts of testing.

Price ₹499.00