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  • Authors: Dominic O'Brien
  • Authors: John Powell
  • Authors: Jonah Berger
  • Authors: krisha
  • Authors: krisha

In Contagious, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos.

Price ₹149.00

The problem this book considers is what happens to our real selves if no one else ever finds out what we are like?In this enduring classic, the companion to Why Am I Afraid to Love?, John Powell explains how to be more emotionally open, and shows how people adopt roles and play psychological games to protect their inner selves.

Price ₹800.00