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  • Authors: Chris Bailey 
  • Authors: Jonah Berger
  • Authors: Prakash Shesh

In Contagious, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos.

Price ₹149.00

Throughout his experiments and research, Chris Bailey came across many little-known insights into how we focus (a key element of productivity), including the surprising idea that focus isn't so much a state of heightened awareness (as we'd assume), but a balance between two frames of mind

Price ₹400.00

The book holds a mirror in front of the reader and softly pokes fun at her follies and contradictions but without ever being shrill or offensive. The ideas are precise and the thoughts have been written in easy conversational style.

Price ₹190.00