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  • Authors: C.S.D. Singhal
  • Authors: Dan Ariely
  • Authors: Dan Ariely
  • Authors: Nidhi Sharma
  • Authors: Srinivas Vaddanam
  • Authors: Srinivas Vaddanam
  • Authors: Thomas Erikson
  • Authors: Walt Adams

In Misbelief social scientist Dan Ariely explores the behaviour of 'misbelief' that leads people to distrust accepted truths and embrace conspiracy theories. Misinformation taps into something innate in all of us, regardless of political affiliation. By understanding this psychology, we can mitigate its effects.

Price ₹250.00
Originally published in Swedish in 2014 as Omgiven Av Idioter, Erikson's Surrounded by Idiots is already an international phenomenon, selling over 1.5 million copies worldwide, of which over 750,000 copies have been sold in Sweden alone.
Price ₹250.00


For purposes of this work, "your reality" is that which directly affects you, not necessarily the entire world. While the concepts shared do in fact work for the rest of reality, the knowledge of greatest value to you will be that which can be done to change your personal reality to one of joy, love, happiness and peace. 

Price ₹650.00

What makes us cheat? How and why do we rationalise deception of ourselves and other people, and make ourselves ‘wishfully blind’ to the blindingly obvious? What affects our infuriatingly intangible willpower and how can we ‘catch’ the cheating bug from other bad apples?

Price ₹800.00