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  • Authors: Ashok Kumar
  • Authors: D. L. Narasimha Rao
  • Authors: Dr. J.P. Tewari
  • Authors: J.Ross
  • Authors: Jonah Berger
  • Authors: krisha
  • Authors: krisha

In Contagious, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos.

Price ₹149.00

This innovative guide shows how the business analyst role can be executed in collaboration with the project or program manager role to produce higher quality products, requirements, and success rates, with solutions that deliver business value and products and services that better satisfy stakeholder needs

Price ₹599.00