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  • Authors: Ashok Kumar
  • Authors: Brig. R. A. Singh
  • Authors: Jonah Berger
  • Authors: Neelam Rani
  • Authors: Nidhi Sharma
  • Authors: Nir Eyal 

In Contagious, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos.

Price ₹149.00

'A must-read' MARK MANSON'Exactly what most of us need in order to focus on what is important, rather than the dazzling, illuminated, unsatisfying distractions of modern life' MATT HAIG'Does exactly as it promises.

You sit down at your desk to work on an important project, but a notification on your phone interrupts your morning. Later, as you're about to get back to work, a colleague taps you on the shoulder to chat. At home, screens get in the way of quality time with your family. Another day goes by, and once again, your most important personal and professional goals are put on hold.  

Price ₹300.00