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  • Authors: Arindam Ganguly
  • Authors: Dan Ariely
  • Authors: Dan Ariely
  • Authors: K.K. Aggarwal
  • Authors: Mamta Dalal
  • Authors: Rob Brydon
  • Authors: Shawn Achor

In Misbelief social scientist Dan Ariely explores the behaviour of 'misbelief' that leads people to distrust accepted truths and embrace conspiracy theories. Misinformation taps into something innate in all of us, regardless of political affiliation. By understanding this psychology, we can mitigate its effects.

Price ₹250.00

Conventional wisdom holds that if we work hard we will be more successful, and if we are more successful, then we’ll be happy. If we can just find that great job, win that next promotion, lose those five pounds, happiness will follow.

Price ₹350.00

What makes us cheat? How and why do we rationalise deception of ourselves and other people, and make ourselves ‘wishfully blind’ to the blindingly obvious? What affects our infuriatingly intangible willpower and how can we ‘catch’ the cheating bug from other bad apples?

Price ₹800.00

This book will take you through the journey of some amazing tools IBM Watson has to offer to leverage your machine learning concepts to solve some real-life use cases that are pertinent to the current industry. This book explores the various Machine Learning fundamental concepts and how to use the Python programming language to deal with real-world use cases. 

Price ₹1,049.00

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The book, Modern Communication with Social Media, explores the evolution of communication, communication media, and covers social media in detail. It examines some of the most popular social media platforms available today. 

Price ₹399.00