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  • Authors: Anand Burdhan
  • Authors: Jonah Berger
  • Authors: Kandikanti Pandaiah
  • Authors: Paul Morris
  • Authors: Sanjeeva Gupta
  • Authors: Sanjeeva Gupta
  • Authors: Scott Patterson

In Contagious, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos.

Price ₹149.00

Written by a veteran Wall Street Journal reporter, this is a fascinating deep dive into the world of billion-dollar traders and high-stakes crisis predictors who strive to turn extreme events into financial windfalls.

Price ₹250.00

This easy self-help guide will aid you to implement impactful social-psychological techniques which go beyond mere words and gain intimate access and understanding to what the people around you are really thinking! You will understand what is causing people to say what they are saying, and more importantly, you'll understand what they mean but don't say!

Price ₹1,100.00