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  • Authors: Amy Morin
  • Authors: Dan Ariely
  • Authors: Dan Ariely
  • Authors: Dr Ramesh M
  • Authors: Jason Fried
  • Authors: Mayur Borse
  • Authors: Robert Levine

In Misbelief social scientist Dan Ariely explores the behaviour of 'misbelief' that leads people to distrust accepted truths and embrace conspiracy theories. Misinformation taps into something innate in all of us, regardless of political affiliation. By understanding this psychology, we can mitigate its effects.

Price ₹250.00

"An engaging, highly readable survey of the sophisticated methods of persuasion we encounter in various situations. From television to telemarketing and from self-deception to suicide cults, Levine takes a hard look at all the ways we attempt to persuade each other--and how and why they work (or don't). . . . The next time you wonder what possessed you to pay $50 for a medallion commemorating the series finale of Friends, you'll know where to turn."

Price ₹1,600.00

Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf.

Price ₹250.00

It Doesn’t Have to Be Crazy at Work is a direct successor to Rework, the instant best seller that showed listeners a new path to working effectively. 

In this timely manifesto, the authors of the New York Times bestseller Rework broadly reject the prevailing notion that long hours, aggressive hustle, and "whatever it takes" are required to run a successful business today.

Price ₹350.00

In this book, we learn to identify the 13 common habits that hold us back in life and how to avoid them. We go to the gym to build up our physical muscles but we haven't yet thought about mental strength: the real key to a more productive and meaningful life. This revolutionary book shows you how.

Price ₹310.00

What makes us cheat? How and why do we rationalise deception of ourselves and other people, and make ourselves ‘wishfully blind’ to the blindingly obvious? What affects our infuriatingly intangible willpower and how can we ‘catch’ the cheating bug from other bad apples?

Price ₹800.00