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  • Authors: Amit Rawal
  • Authors: Dr. S.K. Sen
  • Authors: Mark Dudley
  • Authors: Robert Levine

"An engaging, highly readable survey of the sophisticated methods of persuasion we encounter in various situations. From television to telemarketing and from self-deception to suicide cults, Levine takes a hard look at all the ways we attempt to persuade each other--and how and why they work (or don't). . . . The next time you wonder what possessed you to pay $50 for a medallion commemorating the series finale of Friends, you'll know where to turn."

Price ₹1,600.00

If you want to reach your fullest potential and feel better about yourself, then keep reading... Many of us go through life followed by that little voice in our head, who is our own worst enemy. We spend our days bullying ourselves, putting ourselves down and telling ourselves that we can't do this, that we aren't good enough, or that people don't value us.

Price ₹1,200.00