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  • Authors: Amit Jha
  • Authors: Amit Jha
  • Authors: Benjamin Hardy
  • Authors: Gunnar Andri Thorisson
  • Authors: Jan Yager
  • Authors: Phil Knight

Today, nike's annual sales top $30 billion. In an age of start-ups, nike is the ne plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today. 

Price ₹280.00

This isn’t a book about BECOMING it’s about BEING: noted psychologist Dr. Benjamin Hardy shows how to imagine the person you want to be, then BE that person now. When you do this, your imagined FUTURE directs your behavior, rather than your past. 

Price ₹1,700.00

In Personality Isn’t Permanent, Dr. Benjamin Hardy draws on psychological research to demolish the popular misconception that personality—a person’s consistent attitudes and behaviors—is innate and unchanging.

Price ₹1,000.00